10 Things I Learned (or was Reminded of) at F.E.B 2012
Yesterday I arrived home after 2 days at the fitness entrepreneur bootcamp aka – F.E.B. and, as like all the other attendees, I’m buzzing with inspiration and ideas to improve my clients lives and my fitness business. The saying “What you do today improves all your tomorrows” was certainly the case on my first visit in
[Chris Brown] Guest Post – 7 Reasons Why Your Fitness Business Sucks
Today, we have a guest post from Chris Brown, owner of the Fitness Camp Academy (http://www.fitnesscampacademy.com) Chris was with me in LA this last weekend at the James Malinchak event, and his latest BLOG post tells you a little bit about that event as well as why too many trainers are running a huge risk
4 Reasons Why I Decided to Renew My REP’s Membership
Today I will discuss my personal reasons for renewing my REP’s membership, and I chuckle at the fact that this is a controversial subject, for some. Joining any professional association or registering with a regulator may seem like an unnecessary use of your time and money, particularly in testing economic times. Paying out your money
Complimentary Upgrades – Guest Post From Sean Ryan
Something a little bit different today… A guest post from one of the smart guys in the UK group training market, Sean Ryan. I met Sean for the first time last November at one of Paul Morts infamous Masterminding events in Marbella. The fact that Sean was actually at the event makes him a smart
Bootstrapping For Personal Trainers
Most personal trainers seem to struggle with letting go of tasks that they really have no expertise in and have absolutely no right getting their heads in to, wasting an inordinate amount of time struggling where they could be spending their time doing something WAY more productive. What tasks am I on about? Websites Graphic
Overwhelm, Information Overload & How I found £5k in my Junk Mail
Yes that’s right I found £5000 worth of business in my junk mail box! Let me explain. I am in the fortunate position that I’m in demand, for which I am thankful. But maybe sometimes I get too in demand and busy. Stupid busy…..eg im so busy I do stupid things and make mistakes! There
Personal Trainer Pricing Strategies
Do you think your services are too cheap or expensive? Do your prospects often baulk at the price when you quote you fees for PT or bootcamp. Personal Trainer Pricing is tough, because it is (or should be) a premium priced service. We can’t ignore price as irrelevant , it is extremely relevant to your
Why Your Facebook Fan Page Sucks
Facebook recently changed its Fan Page structure to the timeline layout, which pretty much scuppered most peoples attempts at forced opt in’s on their pages. The new layout along with Facebook’s new guidelines (read RULES) pretty much stops you from tricking people to ‘like’ your page. The rules also state your timeline ‘cover image’ cannot
A Load Of Books For Your Book Shelf
You’ll know that I am a huge believer in varied reading for fitness professionals… We often get in to a rut of reading the same stuff, by similar authors on similar subjects. Or the biggest sin of the Fit Pro, only ever reading books about heath and fitness related stuff! The more varied your reading
3 Reasons Why It’s Time to Put Up Your Prices
It’s that time of year when you put up your prices. Happy days! However speaking to many personal trainers via our, webinars, blog and podcast’s and colleagues who are also personal trainers, they are afraid to put their prices up. Afraid because they think they will lose customers. I asked one trainer the other day















